Privacy Policy

Effective Date: January 2025

Maple Country Bookkeeping is committed to protecting your privacy. This Privacy Policy explains how personal information is collected, used, disclosed, stored, and protected when you interact with my website, forms, advertisements, and bookkeeping services, in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA).


1. Accountability

I am responsible for the personal information under my control and for ensuring compliance with applicable Canadian privacy laws.

Privacy Contact:
Jacqueline Walker
Maple Country Bookkeeping
Embrun, Ontario, Canada
📧 jacqueline@maplecountrybookkeeping.ca


2. Information I Collect

I collect personal information that you voluntarily provide, including:

  • Name

  • Email address

  • Phone number

  • Business name 

  • Information about your bookkeeping or accounting needs

  • Information submitted through contact forms, emails, booking pages, advertisements, or client portals (such as QuickBooks Online)

When you visit my website or interact with my ads, I may also automatically collect limited technical and usage information, including:

  • IP address

  • Browser type

  • Device information

  • General location (city-level)

  • Website usage data such as page views, scrolling behaviour, and time spent on pages

  • Ad interaction data (such as whether you clicked or viewed an ad)

This information is used for analytics and marketing performance purposes and is not intended to directly identify you.


3. Purposes for Collecting Information

Personal information is collected for the following purposes:

  • Responding to inquiries and requests for quotes

  • Communicating with you about services

  • Scheduling consultations and appointments

  • Providing bookkeeping and related services

  • Managing client relationships and records

  • Marketing and advertising performance measurement

  • Improving website functionality, advertising effectiveness, and communications

  • Complying with legal, regulatory, and tax obligations


4. Consent

By submitting personal information through my website, contact forms, emails, booking tools, advertisements, or client portals, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy.

You may withdraw your consent at any time, subject to legal or contractual restrictions, by contacting me using the information provided below.


5. Limiting Collection, Use, and Retention

I collect only the personal information that is reasonably necessary to provide bookkeeping services, respond to inquiries, and operate my business.

Personal information is used only for the purposes identified above and is retained only for as long as necessary to fulfill those purposes or to meet legal, regulatory, and tax requirements. When information is no longer required, it is securely deleted or destroyed.


6. Safeguards

I take reasonable physical, organizational, and technological measures to protect personal information from unauthorized access, loss, misuse, or disclosure. These safeguards include:

  • Secure and encrypted bookkeeping software (QuickBooks Online)

  • Password-protected devices and accounts

  • Secure email, calendar, and booking systems (Microsoft 365)

  • Two-factor authentication where available

  • Access to personal information limited solely to myself


7. Disclosure and Third-Party Service Providers

Personal information may be disclosed only in the following circumstances:

  • To trusted third-party service providers used to operate my business, including:

    • QuickBooks Online (accounting and document storage)

    • Microsoft 365 (email, calendar, and booking services)

    • Google Analytics (website analytics)

    • Hotjar (website usability and behaviour analytics)

    • Meta Platforms, Inc. (Facebook and Instagram Ads) for advertising delivery, conversion tracking, and ad performance measurement

  • When required by law, regulation, or court order

  • With your explicit consent

Some third-party service providers may store or process personal information outside of Canada. As a result, personal information may be subject to the laws of the jurisdiction in which it is stored or processed.

I do not sell or rent personal information.


8. Cookies, Analytics, and Advertising Technologies

My website uses cookies, pixels, and similar technologies, including Google Analytics, Hotjar, and Meta (Facebook) advertising tools, to:

  • Understand how visitors use the website

  • Measure the effectiveness of advertising campaigns

  • Improve website functionality and user experience

These technologies may collect information such as browser type, device information, pages visited, and interactions with ads.

You may disable cookies or manage tracking preferences through your browser settings. You may also adjust ad preferences directly through platforms such as Facebook.


9. Data Breaches

In the event of a breach of security involving personal information that poses a real risk of significant harm, I will notify affected individuals and report the breach to the Office of the Privacy Commissioner of Canada, as required by law.


10. Your Rights

Under Canadian privacy law, you have the right to:

  • Request access to the personal information I hold about you

  • Request corrections to inaccurate or incomplete information

  • Request deletion of your personal information, subject to legal and regulatory requirements

  • Withdraw consent for communications

Requests may be made by contacting me using the information below. I will respond within a reasonable timeframe.


11. Third-Party Links

My website, advertisements, or communications may include links to third-party websites or platforms (such as booking tools, social media platforms, or client portals). I am not responsible for the privacy practices of those third parties.


12. Updates to This Policy

This Privacy Policy may be updated from time to time to reflect changes in business practices or legal requirements. The most current version will always be available on my website.


13. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or how your personal information is handled, please contact:

Maple Country Bookkeeping
Embrun, Ontario, Canada

📧 jacqueline@maplecountrybookkeeping.ca